Welcome

This website created for sharing my personal journey in Singapore, no specifici purpose. You may contact me via wechat: yuehai021.

Wednesday, June 4, 2008

Key words from Denny Swee

B.D.: burning desire
Motivation & enthusiasm
Building a successful business: sales; marketing; leadership
5 stages of marketing: a research stage; a strategic stage; a tactical stage; an implementation stage; an evaluation stage;
Maslow’s hierarchy of needs
Basics of marketing: know your customers & competitors; find your target market & positioning; develop a good marketing plan; how to create a great brand; pricing your products / service; internet; advertisement and promotion; grow your business;
7 realities of business & leadership: speed; market; grow customers; economic freedom; internet; commodity syndrome; change;
FEAR – false evidence appears real

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